The increase was present across all passenger tiers:
Increasing the average booking size for this group allowed the airline more time and flexibility to manage price and other adjustments for the remaining seats.
Granify used three key strategies which did not rely on discount promotions:
Tailoring urgency messages for passengers browsing flights greater than six weeks out
Promoting seat upsells and bundles
Suggesting relevant add-ons including meal purchases, seat selection, and luggage
Granify removes the risk from the partnership. There are no implementation fees and no ongoing fixed fees. You pay nothing if Granify doesn’t generate incremental sales that you wouldn’t otherwise have.
The results that we see with our partners are independently verifiable and come with no other adjustments to your site. Our integration with third-party analytics providers allows you and your team to easily validate the results.
By partnering with Granify, this airline was able to quickly and significantly grow the average value of their flight sales. Download this one pager to gain more insight or share it with your team.