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Increasing iOS App Revenue by $4.5 Million in Just 4 Months

With over 500 stores in the US, and more than 14,000 employees, this national fashion retailer knew that focusing on its mobile applications was the next step in commerce optimization.

 

The Challenge

Shoppers browsing on apps are more likely to have significant brand loyalty, as well as being more motivated to convert. Having seen success with Granify's optimization solution on their e-commerce site, this billion dollar retailer wanted to apply Granify to their existing iOS application, in a way that didn't create barriers to their shoppers existing app experience.  
 
 

 

The Solution

Granify worked collaboratively to design and develop the same smart messages that customers were used to seeing on the retailers site, implemented in a way that felt seamless within the iOS application.  On the development side, Granify worked hand-in-hand with this retail partners app development team, ensuring a seamless build and launch process across all iOS devices.

In just 4 months, Granify generated an additional $4.5 Million in revenue from iOS app integration alone.

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The Results

6.86%
Increase in Revenue Per Session
6.14%
Increase In Conversion Rate

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Granify optimized over 16 Million sessions over the first four months of integration, identifying the right time to display dynamically generated messages, and provide interactions designed to delight each shopper.

This resulted in an average revenue increase of more than 25 cents per session.

Interested In Learning More About Granify's Work With This National Fashion Retailer

If you'd like more information on how Granify integrated with their existing iOS application to drive revenue growth, our team would be happy to provide additional insights about the work we did with them and the results they saw. 


Get In Touch

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Is Granify Right For You?

By partnering with Granify, this retailer was able to quickly and significantly grow their iOS app sales. If you choose to partner with us, you will also experience verifiable revenue growth that increases over time.

Granify eliminates risk from the partnership. There are no implementation fees and no ongoing fixed fees. You pay nothing if we don't generate incremental sales that you wouldn’t otherwise have attained.

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What's next for this retail partner?

With the success of their iOS integration, we're working with this partner to extend the same optimization solutions to their Android application. 

We're also in the process of rolling this technology out to the rest of our retail partners with existing mobile apps, as detailed in our recent technology announcement!

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