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Hey Online Retailers, Stop Overwhelming Shoppers! Here's How:

By Jay Doughty September 11, 2017

You might be overwhelmed with data, but that doesn’t mean your customers should be too.

Granify's New Website for E-commerce Machine Learning Info

By Lacie Larschan August 30, 2017

Harnessing the power of machine learning technology can be an intimidating subject even for..

7 Conversion Experts You Need to Follow on Twitter

By Chris Vaughn July 18, 2017

Conversion optimization is a rapidly expanding and growing field of study and practice and for..

Focus On Bottom-Of-The-Funnel Optimization - Where The $$ Is

By Chris Vaughn July 5, 2017

Digital marketers tend to focus their efforts pretty early on in the funnel. This might be a..

4 Commonalities Of Winning eCommerce Strategy

By Chris Vaughn May 31, 2017

"Imitation is the sincerest form of flattery"

You've probably heard this proverb many times, and..

Using Scarcity to Create Shopper Urgency

By Chris Vaughn May 26, 2017

The psychological impact of scarcity upon shoppers is well-known. Whether it's the number of..

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