GRANIFY BLOG

To buy or not to buy? That is the question (that anyone who makes it to your product page will..

landing page optimization, copywriting

Quick! How many internet-capable devices are there within 6 feet of you? I’d guess there’s more..

ecommerce marketing, realtime marketing, omnichannel retail

Amazon is boss. Period. When I shop there, it's easy, intuitive and almost always takes me down..

granify, ux, editorial

Many online retailers believe price is the most important factor for online shoppers. However,..

offers, infongraphics

Andre Pavlovic is the VP of Product at Granify. Prior to that, Andre was most recently Senior..

General Ecommerce, ecommerce tips

As an eCommerce optimization company, we're fascinated with online shops. We've seen thousands..

ecommerce, ecommerce design, website design

Conversion optimization is one of the key techniques to getting the most out of your traffic, ..

ab testing, ecommerce design, ecommerce tips

"Imitation is the sincerest form of flattery"

You've probably heard this proverb many times, and..

ab testing, conversion optimization, ecommerce design, ecommerce marketing, ecommerce tips

The psychological impact of scarcity upon shoppers is well-known. Whether it's the number of..

conversion optimization, ecommerce tips