Using Scarcity to Create Shopper Urgency

By Chris Vaughn May 26, 2017

The psychological impact of scarcity upon shoppers is well-known. Whether it's the number of..

Check Out Our Team Blog Over On Medium!

By Heather Whyte May 25, 2017

Granify started as most companies do, with the seed of an idea from someone dreaming about the..

Using the Goal-Directed Design Process to Improve Customer Experience

By Chris Vaughn May 11, 2017

Customer experience is paramount for success in the Web marketplace. Because online shoppers..

5 Methods To Increase Average Order Value (AOV)

By Chris Vaughn May 8, 2017

As an eCommerce professional, you’re always looking for ways to drive sales, increase customer..


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